It all started when I spent $4,000 on 50 bras…only for none of them to fit.
I then became certified as a professional bra fitter, and I learned my size doesn't even exist in retail.
It turns out around 54% of women's true bra sizes aren't even sold in stores.
Since starting Radical I've fit over 500 women: moms, breast cancer survivors, daughters, trans women, grandmothers, women whose bodies have fluctuated for the myriad of reasons bodies do.
To all of you, we're building Radical for a very simple mission: make well-fitting bras easy for everyone.
Bought 50 bras—
zero fit.
$4,000 later. Still reaching under my sweater every twenty minutes.
Find your
real bra size.